Soho House partnership with Porsche

Milan Design Week

Parachilna

At Soho House, creativity is at the heart of everything they do. Through dedicated event series, art commissions, and one-off celebrations, they have partnered with Porsche to champion creative talent across their Houses in the UK, Europe, and North America. From Soho Summit to the Soho Visionaries series, Porsche has helped them create unique spaces for ideas, inspiration, and community.

During Milan Design Week, this spirit came to life at a special dinner hosted by Soho House at Luca Pignatelli’s atelier. The highlight of the evening was Parachilna’s Oïphorique collection by atelier oï, which stole the show as the centerpiece of the event.

Handcrafted with Parachilna’s signature attention to detail, Oïphorique embodies the brand’s philosophy of humble luxury—where craftsmanship, materiality, and emotion come together. Surrounded by art and creativity, the installation radiated a warm, sculptural presence, perfectly capturing the essence of why design should both inspire and connect. It transformed the dining experience into something unforgettable.

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